Investors

Who they are

The private, high net-worth individuals who may want a percentage of return on investment or may ask for partial ownership in the company and a say in management decision

What you need to get funded

Increasing sales.
Expanding marketing.
Hiring more competitive or high-talent employees.
Ensuring a solid business foundation within their initial desired audience.

Who they are

Funders and small business owners are brought together via an investment website.

What you need to get funded

Extremely good reputation.
Legal establishment.
Having a team.
Prepared business plan

It is the first official equity funding stage. It typically represents the first official money that a business venture or enterprise raises. Some companies never extend beyond seed funding into Series A rounds or beyond. You can think of the "seed" funding as part of an analogy for planting a tree.

These investors are generally high-net-worth individuals (HNWIs) and may come from the personal network of a startup's founder(s) Finding a proper MSME incubator list.